Week 7
Writing is a craft. Skilled writers incorporate stylistic techniques into their writing for rhetorical effect. In other words, stylistic techniques enhance a piece of writing’s aesthetic, emotional or intellectual appeal. Certainly, the content of a text is important, but a writer who can organize his ideas in a unique and provocative way can increase his writing’s allure(Smith,2010). What I learn for the writing with style was that in an advertisement, there’s technique in writing the body copy in a convincing and desirable tone due to the use of style in order to grab audience’s attentions. The new writing style that I have explored is that writers can use their imaginations to express ideas through figurative devices. Figurative devices, such as metaphor, simile, irony and hyperbole, make unusual comparisons for dramatic effect. For example, a political advertisement that reads “The current leader is gouging you with taxes” utilizes both metaphor -- unusual comparison -- and hyperbole -- exaggeration -- by comparing taxation to excessive digging. In conclusion, for creative writers, there’s a limit in terms of stylistic writing techniques. They even use different style. A technique that involves interspersing dialogues or thoughts of two different people. Hence, writing with style is very effective in an advertisement.
Signing off by: Chan Chi Rap 0306431
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